If you have a website for your business, there’s a good chance that you’re aware of the importance of SEO (Search Engine Optimisation). Not only will you have some knowledge of this but, you’re probably also actively involved in implementing and improving your site’s SEO – as any good business …
Unless you’ve been hiding under a rock for the last few years, you’ll know that, the 2000s are all about cracking content to capture conversions. If you want to attract people to your site and convert them into customers, all you have to do is write and publish great quality content …
I’m sure I don’t need to tell you how important fabulous content is for your business – from fantastic Facebook ads to brilliant blog posts, high quality content can help you to up your game and get the conversions that you deserve. That’s all well and good but, even the …
When the question of marketing comes up, the immediate answer is to focus on content marketing. In 2021, it’s universally agreed that high quality, long form content packed with lots of juicy SEO (which drives search traffic) is the way to improve your ranking, attract customers and set you up …
Today, there’s a growing number of live-streaming platforms. And as a creator or brand leveraging video, quality and time are your greatest assets. You also have goals, and live streaming, like every other form of content, should generate ROI. How do you strike a balance between ROI, quality, and time? …
We all know that having a great website is crucial for the success of a business and, most companies spend a lot of time and money on making sure that they have a fancy pants design and some catchy call to action copy. While all of that is great, it …
In 2021, brands have a lot going for them when it comes to different ways of connecting with customers and stretching their reach as far as possible. As great as that is, one sticking point that a great many brands come across is getting their foot in the door when …
How much time do you spend each week chasing up new leads? I’m going to take a wild guess that the answer is almost certainly ‘too much’. When I first started my business, I would spend an extraordinary amount of time finding and following up on new leads only for …
It’s not what you know, it’s who you know – and for brands, this means making solid contacts and turning them into leads. While it’s fairly straightforward to put together a list of the contacts you’d like to reach out to, finding contact details for them can be a very …
